You know why the coach isn’t on the field? He’s done coaching.

All of my daughters have been participating in rec (recreation department) soccer for our township.  They have by-and-large doing very well, winning most of their games.  My oldest daughter ran into a team from a neighboring township that was really good, with several very strong players. My daughters team got destroyed by them yesterday. Important note –…

Restaurants and Social Media (and your website).

Smartblog on Social Media quotes the following restaurant-and-social media tidbits: Consumers are 71% more likely to make a purchase based on social media referrals.(HubSpot) 49% of consumers use Facebook to search for restaurants. (Mashable) 58% of Facebook users expect offers, events or promotions when they become a fan.(HubSpot) 81% of U.S. survey respondents say friends’ social…

Maybe INDUSTRY is no longer the right word?

I was thinking about disruption, specifically about the technology, education, journalism, and manufacturing industries, and thinking about how disruption has precipitated the need for digital strategy.  It seemed like the incumbents are all trying to do the same things – simultaneously maintain the status quo and plan for an uncertain future that nearly guarantees a…

Social Business or change management?

Jason Falls at Social Media Explorer calls it bullshit: But what “social business” really is, is the digital-first world’s version of change management. “Social business” implies you’re evolving as a company or enterprise to be inclusive of all stakeholders, tearing down silos to foster better communication and collaboration internally, empowering your external audiences to participate in…